HARRIS, ROTHENBERG INTERNATIONAL LAUNCHES MY CARE SOLUTIONS
First-of-Its-Kind Online Product Combines Counselor Expertise
with Online Usability for Guided, Personalized Results
New York, NY, May27, 2009 — Harris,
Rothenberg International (HRI), a leading employer and employee resource firm, today
launched My Care Solutions: Information. Options. Answers., an online product designed
to help navigate the uncertain path of finding child and adult care. This first-of-its-kind
product combines the expertise of Work/Life Specialists and Employee Assistance
Program (EAP) Counselors with the usability of consumer Web sites to create personalized
results that guide the individual to a customized solution. My Care Solutions for
adult care focuses on supporting aging parents and grandparents while the childcare
tool helps the user to explore options for children.
Both e-tools customize the process of determining the best type of care for an individual's
unique situation through a series of questions and quick solutions. Upon logging
into the Care Solutions portal, the individual is greeted by a series of steps that
help to provide the information needed to make educated care decisions. From understanding
the options available to considering details like facility hours and cost to determining
the kind of care the loved one requires, the step-by-step guide helps to evaluate
the available possibilities and determine the right solution.
"When we designed My Care Solutions, we were thinking about the needs of the end
user," stated Edward Trieber, J.D., Ph.D., psychologist and managing director of
HRI. "No one wants a laundry list of information just thrown at them, and today,
people are looking for quick, reliable and specific solutions to address their personal
needs. We help them identify what they need and then guide them through their decision-making
My Care Solutions was designed to give online users the same experience they would
get if they made a call to an HRI Work/Life Specialist.
To better tailor the results provided, My Care Solutions includes a personal survey,
evaluating specific insights into needs. The questions help examine the kind of
care sought, the emotional and physical needs of the person it's for, as well as
the logistics of the care itself. Based on the answers given, a customized packet
is created that helps the individual further explore the pros and cons of the options
available and take a closer look at relevant considerations.
After completing the process, a personalized online packet is created with in-depth
information tailored to the needs of the individual. Available as a customized Web
link, the packet can then be distributed to others involved in the decision-making
My Care Solutions also allows the individual to search for care facilities in his/her
area via an online resource finder. Searchable by address, city or zip code, the
finder gives contact information and directions for relevant providers in the designated
"In our fast-paced world, time is everything. Taking time off work for child or
adult care issues means reduced resources for companies. Time to search for caregiving
solutions means less personal time for family, friends and hobbies," said Beatrice
Harris, Ph.D., psychologist and managing director of HRI. "Combining our expertise
in work/life and EAP technology solutions, HRI was able to design a product that
gives back precious time by pulling together necessary information in one personalized
In addition to time savings, My Care Solutions is designed to provide cost savings.
Over the past decade, companies have reported increases in caregiving-related staffing
problems. U.S. employers report losses of up to $33.6 billion due to work schedule
conflicts about adult care alone. Studies find that when EAP services are provided,
work loss is avoided in 60 percent of cases and 72 percent of those cases show an
increase in productivity. My Care Solutions offers additional savings for companies.
"With the current economic crunch, everyone is tightening their belts," said Trieber.
"If we can save a mom $100 per week by helping her find a lower-cost daycare or
save a company an employee's day lost to an adult care issue, we know My Care Solutions
has done the job it was designed to do."
About Harris, Rothenberg International, Inc.
HRI helps organizations all around the world solve their most challenging and complex
people issues. HRI helps remove the barriers that prevent organizations and employees
from achieving their best. Combining professional expertise and the latest technologies,
HRI provides integrated solutions to clients, drawing on seven core service areas:
employer and employee assistance programs (EAP), work/life services, executive coaching,
training, organizational development, consulting, and web development. For more
information, visit www.hriworld.com
or call (800) 441-7509.
For more information on how HRI can help your organization
please call 800-441-7509 or email